No thanks, I'll keep struggling.

Blog, Podcasts and Video Clips

Every day we encounter the challenge of influencing behaviour, either our own or someone else's. So here are some tips on how...

19 Oct 2015

Show me the money? Not if you want to drive performance

Cash may be king but it's a scary ruler who makes us selfish and inhibited....

Category : Blog & News

12 Oct 2015

How to engage when customers can't be bothered

Here's how one clever ad is disrupting customer inertia, and is an example of how giving people something to fear about not taking action can overcome any anxiety about actually taking action....

Category : Blog & News

05 Oct 2015

How to get traction in your business

You might believe, but how do you get others to?...

Category : Blog & News

28 Sep 2015

Bending time to your advantage

Sometimes we underestimate our adaptability. We think we’re locked into our habits and it takes a Herculean effort to change our behaviour. But then we go and do this twice a year......

Category : Blog & News

21 Sep 2015

The nemesis of behaviour change

Status Quo Bias is the nemesis of behaviour change, but as Australian politicians have so kindly reminded us, status quo can be dislodged even in the most unexpected circumstance....

Category : Blog & News

14 Sep 2015

Why job interviews are a waste of time

Years ago I heard someone suggest that to get to know a candidate, conduct the job interview while they drive you around the block. It sounded crazy, but maybe it's the answer we've been looking for....

Category : Blog & News

07 Sep 2015

You've been primed! Will Smith shows us how to influence the subconscious.

Will Smith gave aliens a lesson, and now he's given us one about priming subconscious behaviour....

Category : Blog & News

24 Aug 2015

Actually, life isn't busier than ever before. We've just forgotten.

Life was so much easier back then. Really? How we distort our reality and what time-shfting biases mean for us....

Category : Blog & News

17 Aug 2015

How a poster changed shopper behaviour

How to get shoppers eating in the food court before 12pm? With some crafty posters of course!...

Category : Blog & News

10 Aug 2015

Brilliant or crazy to offer unlimited annual leave?

Triggertrap took the plunge and offered unlimited annual leave, but it backfired. Instead of taking too much, staff didnt take enough. Heres why....

Category : Blog & News